Why 95% of Enterprises Are Getting Zero Return on Their AI Investment

Despite $30 to 40 billion in enterprise GenAI investment, a stunning 95% of organizations are achieving zero measurable return, according to a new report from MIT. The report argues that never before has a technology category attracted such massive investment while delivering such disappointing returns. This stark separation between a few AI winners and everyone else isn’t driven by model quality or regulation — it’s determined by approach. While tools like ChatGPT achieve 80% organizational adoption, enterprise-grade custom solutions face a brutal reality: only 5% successfully reach production deployment. The core barrier isn’t infrastructure or talent; it’s learning capability. Most...