Noah Lyles doesn’t just win races—he dominates them with style, swagger, and serious speed. A six-time world champion and the 200m kingpin, he’s one of the few sprinters chasing down history with every stride. But Lyles is more than just medals and records. He speaks his mind—loud and clear.
Whether he’s championing the idea of a Grand Slam in track & field or throwing shade at rivals like Tyreek Hill, you can count on him to bring the fire on and off the track. That fearless intensity finds its way through every aspect of his game, including his equipment. For a man who eats precision and execution for breakfast, his spikes aren’t just shoes—they’re a declaration of intent. So, what is Noah Lyles lacing up when it comes time to fly? Let’s dig into his weapon of choice.
Who is Noah Lyles’s official shoe sponsor?
The fastest man in the world, Noah Lyles, is a dominant force on the track, and for his speed, there is one thing that keeps him going. It’s his spikes, and the official sponsor? One of the top activewear and sports shoe brands from Germany is Adidas. It was in 2016 when Adidas approached Noah Lyles soon after the 2016 Olympic trials, where he finished fourth in the 200 m event. And having such a chance as a senior in high school was a big deal. And from there, Nojo18 has become the world’s best sprinter through his perseverance and, naturally, with the help of his amazing shoes. That initial collaboration went on to define not only his career but also his persona on and off the track.
Lyles has been a chief representative of Adidas since 2016 and has appeared in various global campaigns, including a 2021 pre-Olympic anime campaign on social media and a Y-3 fashion show in Paris. One of the sport’s most public faces, Lyles’ off-the-track life has been prominent, having attended the Met Gala in 2021 and headlining his trailblazing Peacock/NBC docuseries “Unscripted,” chronicling his preparation for the 2023 World Athletics Championships. And the renewal of the sponsorship made headlines. How, you may ask?
Well, 6-time world champion, Noah Lyles, got his contract with Adidas renewed in February 2024, with the highest sum of money. The agreement is said to be the most well-paid track and field deal since Usain Bolt’s retirement, spanning the 2024 Paris Olympics and the 2028 Los Angeles Olympics. But one question looms: Did Adidas customize Noah Lyles’s shoes?
Are Noah Lyles’s shoes custom-made by Adidas?
Yes—Noah Lyles’ spikes are custom-made by Adidas. And they’re not just any track shoes. For his gold-winning 100m dash at the 2024 Paris Olympics, Lyles laced up the Adidas Adizero Y-3 Prime SP3 Strung spikes—a cutting-edge blend of performance and design.
These aren’t your standard off-the-shelf shoes. They’re the result of a sleek collaboration between Adidas and Yohji Yamamoto’s high-fashion Y-3 label. The spikes feature a STRUNG upper that wraps the foot like a second skin, a full-length spike plate for explosive propulsion, and Lightstrike Pro cushioning for that perfect balance of speed and comfort.
Simply put, they’re built for champions—and tailored for Lyles. It’s a powerful blend of performance and personal flair. And while he’s not shy about wanting his own sneaker line someday, these custom kicks are helping him run straight into the history books. Lyles’ fans must also want to try out the shoes that he wore while making records.
Where can you find the same spikes as Noah Lyles?
Good news—yes, you can actually buy the same spikes Noah Lyles wore during his gold-medal sprint at the 2024 Paris Olympics. The adidas Adizero Prime SP3 Strung spikes are available on Adidas’s official website and through a few select retailers. These shoes are not just flashy, but built for serious speed. Designed with Adidas’s innovative STRUNG upper and a full-length spike plate, they deliver the kind of lightweight support and explosive traction elite sprinters rely on. It’s no wonder they’ve become a go-to weapon for Lyles when the stakes are sky-high.
And if you’re after the limited-edition Y-3 version—the sleek collaboration with Yohji Yamamoto that Lyles wore in Paris—you might have to dig a little deeper. Websites like KicksCrew occasionally carry them, while standard models can be found at sprint-specialist stores like AllSpikes. Either way, if you desire speed, you’re in good company. Noah Lyles is gearing up to compete in the 100- and 200-meter events at the 2025 World Athletics Championships, Tokyo. The long-term goal is to win gold at LA 2028.
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