What’s the strategy behind Wired’s growth

1 month ago 20

Rommie Analytics

Brian Stenberg of Adweek writes about Wired’s growth under global editorial director Katie Drummond. Stenberg writes, “The evolution is the latest in a series of transformations reshaping the news media industry. Reporters are increasingly adopting the techniques of influencers to disseminate their work more effectively across social platforms, as publishers themselves adopt vertical video, lo-fi video […]
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