Trump Media Officially Raises $2.4B to Build Major Bitcoin Treasury

The capital raise totaled $2.44 billion, with $2.32 billion in net proceeds allocated to support the company’s Bitcoin treasury strategy and general corporate purposes. This move positions Trump Media to become one of the largest holders of Bitcoin among U.S.-listed firms, marking a bold strategic shift into the cryptocurrency space.

A Bold Treasury Strategy

Of the total proceeds, the overwhelming majority will be dedicated to building a BTC reserve, signaling a clear institutional bet on the digital asset’s long-term value and role in financial infrastructure. Trump Media’s Bitcoin holdings will significantly expand its balance sheet, which already included $759 million in cash, cash equivalents, and short-term investments as of Q1 2025.

Devin Nunes, CEO and Chairman of Trump Media, emphasized that the funding will accelerate the company’s growth trajectory:

“At Trump Media, we are focused on acquiring high-potential assets. This deal will give us the financial space to freely implement our strategies. The company will have more than $3 billion in liquid assets, and our shareholders will have the opportunity to indirectly invest in Bitcoin. This move is an important step toward realizing our long-standing vision of rapid growth.”

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Market Impact and Positioning

With this announcement, TMTG joins the ranks of major public companies such as MicroStrategy and Tesla that have adopted Bitcoin as a treasury reserve asset. However, the scale and scope of Trump Media’s planned allocation — combined with its political significance — make it one of the most noteworthy institutional Bitcoin plays to date.

This development not only strengthens Trump Media’s financial position but also embeds cryptocurrency deeper into the infrastructure of mainstream U.S. capital markets, potentially influencing other firms to follow suit amid rising digital asset adoption.

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