TLDR
TGL stock jumps 10% as it unveils a $100M crypto treasury and Q3 AI platform launch. Treasure Global plans to buy BTC, ETH, and stablecoins to fuel blockchain growth. New AI platform to show real retail data and real-time product performance by Q3 2025. ZCITY hits 2.7M users, boosts digital coupons via Mezzofy partnership. TGL aligns fintech, AI, and blockchain to drive long-term investor confidence.Treasure Global Inc. stock rose nearly 10% today, following a strong morning surge that saw prices touch $2.40 before retreating. The gain reflects renewed investor confidence after the company unveiled a $100 million digital asset treasury plan. The initiative aligns with its upcoming AI-powered platform launch scheduled for Q3 2025.
$100M Treasury Plan to Support AI and Blockchain Growth
Treasure Global launched a $100 million digital asset treasury strategy to strengthen its blockchain infrastructure and liquidity readiness. The capital includes $50 million from an existing equity facility and another $50 million from a new institutional partner. These funds will be used to acquire Bitcoin, Ethereum and regulated stablecoins based on market conditions.
The company intends to integrate these assets into its platform as part of a larger tokenization and financial infrastructure strategy. The move supports future developments in loyalty programs and blockchain-based transactions. Treasure Global also hinted at future regulatory filings to unlock additional funding if needed.
With a focus on real-world adoption, the company aims to position itself at the intersection of fintech, AI and digital commerce. This integration enables operational agility while building value through platform utility and scalable asset-backed structures.
AI-Powered Consumer Review Platform Set for Q3 Launch
The company will launch a real-time consumer insights platform that aggregates behavioral data from retail outlets across Southeast Asia. Unlike existing review platforms, this engine will display actual sales trends and product rankings verified by transactional data. Consequently, users will access objective insight, improve merchants’ visibility and performance analytics.
The platform also enables merchants to issue digital coupons directly within the ecosystem, linking discovery, verification and purchase into one loop. This vertical integration aims to drive higher conversion rates and more efficient consumer targeting. It creates a unique value proposition in the crowded review and e-commerce space.
Treasure Global is focused on real-time commerce optimization and user engagement through its AI-powered tools. Its consumer engine is built for scale and integrates blockchain infrastructure for added data integrity. The company expects this tool to become central to its ecosystem by the third quarter of 2025.
User Growth and Ecosystem Development Strengthen Core Platform
Treasure Global’s ZCITY app has crossed 2.7 million registered users, establishing a solid base for digital commerce expansion. A strategic partnership with Mezzofy boosted recent growth by enhancing its digital coupon capabilities. This move strengthens ZCITY’s role as a one-stop ecosystem for both consumers and merchants.
The company can deliver advanced loyalty tools and tokenized offers with greater flexibility. The partnership allows ZCITY to host enterprise-grade coupon features, improving engagement and monetization. This creates room for seamless integration between AI analytics, digital rewards, and future blockchain deployments.
Treasure Global is aligning its ecosystem with global trends in data-driven retail and fintech services. The treasury program, AI rollout and ecosystem growth reflect a unified strategy built for long-term resilience. TGL stock has responded with notable gains, signaling strong market support for the company’s direction.
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