There's a Big Lesson Hollywood Can Learn From the Success of 'Sinners'

There is a specific kind of euphoria shared among the film community when a film like Sinners—an original, big tentpole release with movie stars by an auteur filmmaker—resonates with mainstream audiences. When a film with a big spectacle and big ideas satisfies everyone, including non-frequent moviegoers and the Letterboxd community, the industry looks more viable than ever. So, why can't Hollywood make movies like this all the time? Although it's more complicated than merely giving an accomplished director a blank check, the formula isn't rocket science. It’s an oft-quoted axiom that Hollywood takes the wrong lessons from its greatest success stories, and cynical moviegoers expect them to disregard what made Sinners great in the future. The film, which capitalized on a gifted filmmaker with a passionate following in Ryan Coogler, the grandeur of IMAX, and an overlooked market, should serve as Hollywood's blueprint in these precarious times.