Instagram ‘is about to release a NEW app’ that fans have been begging for – after years of it being ‘not a priority’

INSTAGRAM is expected to launch a brand new app that fans have been wanting for years.

That’s according to a new report that claims Meta – which owns Instagram – is secretly working on a new app.

It’s the long-awaited iPad version of Instagram, which has previously been called “not a priority” by top brass at Meta.

Instagram launched way back in 2010, which is the same year that Apple debuted its first iPad.

But despite pleading from fans, Instagram has never released an official app for Apple’s tablet – even on the latest iPad models.

Now The Information reports that Instagram is nearly ready to release an app.

“Instagram is also working on a version of the Instagram app designed for iPads, the current employee said, which could further drive usage of Instagram,” it explains.

“Currently, iPad users can download a version of the Instagram app designed for iPhones, which appears zoomed-in on iPads – not a good experience!”

The current version of Instagram on the iPad isn’t a proper tablet app.

Instead it’s a scaled-up version that looks much worse than the iPhone version.

Instagram has been very open about why it hasn’t produced an iPad app in the past.

Back in 2020, Instagram chief Adam Mosseri said: “We’d like to build an iPad app, but we only have so many people and lots to do.

“And it hasn’t bubbled up as the next best thing to do yet.”

Then in 2021, he said: “I spent a bit of time on an iPad because I was on a flight, but still no iPad app for Instagram.

“It would be nice to do, but there’s a lot to do and only so many people, so it hasn’t made the cut.”

In 2022, Mosseri explained: “We get this one a lot. It’s still just not a big enough group of people to be a priority.

HISTORY OF THE IPAD – WHEN DID THEY COME OUT?

Here's a quick trip down release date memory lane...

iPad

1st gen – April 3, 2010 2nd gen – March 11, 2011 3rd gen – March 16, 2012 4th gen – November 2, 2012 5th gen – March 24, 2017 6th gen – March 27, 2018 7th gen – September 25, 2019 8th gen – September 18, 2020 9th gen – September 24, 2021 10th gen – October 26, 2022 11th gen – March 12, 2025

iPad Mini

1st gen – November 2, 2012 2nd gen – November 12, 2013 3rd gen – October 22, 2014 4th gen – September 9, 2015 5th gen – March 18, 2019 6th gen – September 24, 2021 7th gen – October 23, 2024

iPad Air

1st gen – November 1, 2013 2nd gen – October 22, 2014 3rd gen – March 18, 2019 4th gen – October 23, 2020 5th gen – March 18, 2022 6th gen – May 15, 2024 7th gen – March 12, 2025

iPad Pro

1st gen 12.9 inch – November 11, 2025 1st gen 9.7 inch – March 31, 2016 2nd gen – June 13, 2017 3rd gen – November 7, 2018 4th gen – March 25, 2020 5th gen – May 21, 2021 6th gen – October 26, 2022 7th gen – May 15, 2024

Picture Credit: Apple

“Hoping to get to it at some point, but right now we’re very heads down on other things.

“I call these ‘finally features‘. Things like supporting dark mode, scheduled posts, an iPad app, deleting on photo from a carousel, etc.”

Then in 2023, he said that Instagram was “not working on it right now”, but added that it would be “a good thing to have at some point”.

Since then, it’s been quiet on the iPad front, but this latest report says that an app is finally in development.

Sadly it’s still possible that the Instagram app will never release, so don’t get your hopes up just yet.

The Sun has asked Instagram for comment and will update this story with any response.