Brazil’s Biggest Bank Backs Bold Bitcoin Bet in Latin America

Oranje is spearheaded by industry veterans including Guilherme Gomes (ex-Swan Bitcoin) as CEO, Guilherme Ferreira (president of Bahema) as CFO, and support from prominent figures like Bitcoin advocate Fernando Ulrich and Josh Levine of Bridgewater.

According to the information the company is poised to become a trailblazer in institutional Bitcoin adoption across Latin America, where only 3% of institutions have exposure to BTC.

Bold Strategy with High-Yield Bitcoin Vision

With a bold strategy that includes a projected 45% yield on Bitcoin holdings and a first-year target of $210 million in BTC accumulation, Oranje intends to leverage Brazil’s ETF-friendly climate and tax benefits.

The firm is even exploring innovative debt issuance backed by Bitcoin—a move that could reshape treasury models across emerging markets.

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If successful, Oranje’s model could inspire similar institutional adoption across Latin America, accelerating what many see as an inevitable shift toward a Bitcoin-based corporate standard.

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