Aldi celebrates ‘best Christmas ever’ with sales of £1.6bn

UK’s fourth-biggest grocer says crucial holiday period bolstered by 12% sales rise in premium range

Aldi has reported its “best Christmas ever” after Britain’s fourth-biggest grocer said it made sales of more than £1.6bn in the four weeks to Christmas Eve, thanks to shoppers trading up to its premium range and new store openings.

The supermarket chain said total sales for the crucial holiday period increased by 3.4% year-on-year, helped by a 12% increase in its Specially Selected own-label products.